OCMC
- ESC supports the next generation of marketers by connecting students with real-world business challenges through OCMC 2024.
ESC, best at connecting people.
The Ontario Colleges Marketing Competition (OCMC) brings together the best and brightest marketing students from across the province to solve real-world business challenges. When St. Clair College announced it would host OCMC 2024, our team at ESC knew we had to be involved. As marketing leaders in the Windsor community, we believe in supporting young talent and helping them gain the experience they need to succeed in the industry.
To create a meaningful learning experience, we collaborated with BB Branded to craft a marketing research case. The case focused on real-world business scenarios, offering students a chance to utilize their strategic thinking and problem-solving skills.
At ESC, we are passionate about fostering growth and innovation in our community. By sponsoring OCMC, we aimed to provide students with a platform to connect with real-world business challenges and develop practical skills.
- The Outcome
“Students shared how amazing this experience has been for them and how it sets them up for a great career, giving them the skills they need to prepare for their future workplace.” Justina Ciarlariello, Professor of Marketing – St. Clair College.
